STEEL Appliances

A family owned company with 90 years experience in appliance manufacturing.

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STEEL Appliances STEEL Appliances

Have you heard the name STEEL? No? How about Maytag, AEG and Neff? Founded in 1922, STEEL have been manufacturing appliances for Maytag, AEG and NEFF (to name but a few) for some time and are been based in Carpi, Italy. The company is still family owned and is run by the third generation of the Po family.

So this shows that STEEL is not a newcomer even if most of us haven’t heard of it. If some of the largest appliance brands trust their manufacturing quality, STEEL must know a thing or two about making appliances. STEEL released their own range cookers into the UK in 2008.

STEEL’s range cooker offering is based around 2 main models: the Ascot (traditional) and the Genesi (modern). That is where the simplicity ends; when the colour options and hob configurations are added into the mix, the various possible combinations pass 700. STEEL range cookers can therefore offer a bespoke solution and showcase to anyone’s kitchen. It also means that every STEEL is built to order.

STEEL Products